As the term ‘Social Media Marketing’ was first used in Vietnam many years ago, a question popped up in my mind since then.
“How to make brands communicate more effectively on social media?”

2020 was a big milestone for Mango Digital as we joined YouNet Group.
Fuelled with the biggest source of social data in Vietnam, over the past 2 years, Mango Digital and YouNet Group team have been developing this Handbook to introduce our own creative methodology:Trendvertising.




Generate trendy content on social media for brands with comprehensive trend analysis based tool


Implement trend-setting communication campaign on social media tracked by tool